The Secret To The Perfect Facebook ad Image WORDS-622
The Secret To The Perfect Facebook ad Image WORDS-622 : Facebook Advertising can be tough. And it’s getting tougher every day. As more advertisers realize the potential and jump on board, the increased competition can quickly turn a winning ad into a money-waster. After managing hundreds of thousands of dollars in Facebook Advertising (and wasting lots of money making conceivable mistake), I still learn new, surprising things with every new campaign I create.Its easy to get confused with Facebook advertising. From behavioral targeting to pixel tracking, Facebook offers a bewildering number of targeting options, advertising best practices, and ad formats. The perfect Facebook ad is clear about the action it wants the prospect to: Every campaign or ad format in the world can be boiled down into two types: ads designed to engage your prospect’s attention and ads designed to drive a direct action such as sale, app install, or lead. In a perfect world, your campaign does bot...